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Since 2001, WDA has been the indispensible partner of the mobile content industry. Through our unique Agency business model, we provide market access and dependable production services directly to publishers and also through our network of channel partners and service providers. Whatever your content type, we are the one partner you need when to succeed requires many partners.
Agency, Not Aggregator
WDA represents your intellectual property, period. WDA does not publish any mobile content “on the side,” nor do we have any “pet projects.” We are still the only major content broker we know of that doesn’t produce its own content or license brands. The margins are tempting for distributors to dabble in publishing, but the result is always the same: conflicts of interest, erosion of trust between partners, and diminished business prospects. We have no conflicts-of-interest in our business model, so you can trust us.
We Solve The Hard Problems
When taken as a whole – multi-platform delivery, format production, accounting, analysis, reporting, planning, green-lighting – mobile content distribution is very complex. For this reason, WDA is a very technical company. We write software every day in the support of our business. Your engineers build the products, while ours build the means to market it, deliver it and account for it. We don’t outsource our intellectual property development, nor do we license it to third parties. When we use third-parties to provide services, we are completely transparent.
We Grow With You
WDA manages massive scale. Our biggest clients demand it, and our smaller clients hope for it and often achieve it. We process millions of royalty events & transactions, hundreds of thousands of pieces of mobile content, formatted to hundreds of formats across thousands of phones. Our software gives us the scale to solve big problems. With WDA, you are always prepared for the success that conforms to your wildest dreams.
Experience
WDA has thrived through the dot com boom and bust, the rise of mobile content, and now the rise of the smartphone. We artfully manage all manner of mobile content types and mobile business models. We are private, profitable, we stick to our knitting. We know that your business success depends on us knowing what we are doing. When change is on the horizon, we strive to get there first so we can help show the way.
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