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	<description>Wireless Developer Agency</description>
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		<title>Xplus Blog Talks with CEO John Nardone about the WDA Partnership</title>
		<link>http://wda.us/xplus-blog-talks-with-ceo-john-nardone-about-the-wda-partnership/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=xplus-blog-talks-with-ceo-john-nardone-about-the-wda-partnership</link>
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		<pubDate>Tue, 15 May 2012 18:53:54 +0000</pubDate>
		<dc:creator>WDA</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://wda.us/?p=1746</guid>
		<description><![CDATA[May 15, 2012 One of the announcements at the 3rd annual NexTargeting Summit on April 26th was the news that [x+1] has formed an exciting new partnership with WDA. We caught up with CEO John Nardone to hear more about [x+1] &#038; WDA. Xplus: Why is the partnership with WDA important? Nardone: We take a [...]]]></description>
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		<title>Solution to Mobile Tracking Challenge Announced by WDA: New Release of Industry-leading Tool Sets Standard For Entire Industry</title>
		<link>http://wda.us/solution-to-mobile-tracking-challenge-announced-by-wda/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=solution-to-mobile-tracking-challenge-announced-by-wda</link>
		<comments>http://wda.us/solution-to-mobile-tracking-challenge-announced-by-wda/#comments</comments>
		<pubDate>Wed, 09 May 2012 18:22:17 +0000</pubDate>
		<dc:creator>WDA</dc:creator>
				<category><![CDATA[Press]]></category>

		<guid isPermaLink="false">http://wda.us/?p=1474</guid>
		<description><![CDATA[East Lansing, MI – May 09, 2012 – The road to legally tracking the performance of mobile advertising has just become straighter, shorter, and more efficient. Thanks to an innovative new tracking methodology recently unveiled by WDA, East Lansing, Michigan, it will now be significantly easier to manage the ongoing uncertainty around UDID deprecation, illegal [...]]]></description>
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		<title>ODIN Not For WDA!</title>
		<link>http://wda.us/odin-not-for-wda/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=odin-not-for-wda</link>
		<comments>http://wda.us/odin-not-for-wda/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 03:49:27 +0000</pubDate>
		<dc:creator>Konny Zsigo</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[ODIN]]></category>
		<category><![CDATA[UDID]]></category>

		<guid isPermaLink="false">http://wda.us/?p=900</guid>
		<description><![CDATA[Several people have asked about WDA’s opinion of the formation of ODIN and if WDA has plans to join and contribute.  While WDA has the utmost respect for ODIN’s members (Velti, Jumptap, mdotm, StrikeAd, Smaato, SAY Media and others), we are not planning to join.  Let me explain why. Why we don’t need ODIN. First, we [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>WDA’s LinkTracker™ Self-Service Social Mobile Media Tool “Most Exciting Development in Mobile This Year”</title>
		<link>http://wda.us/linktracker/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=linktracker</link>
		<comments>http://wda.us/linktracker/#comments</comments>
		<pubDate>Mon, 03 Oct 2011 17:03:31 +0000</pubDate>
		<dc:creator>WDA</dc:creator>
				<category><![CDATA[Press]]></category>

		<guid isPermaLink="false">http://wda.us/?p=1461</guid>
		<description><![CDATA[New York – October 3rd, 2011 – WDA (http://wda.us) announces today the general availability of LinkTracker™, the most innovative and powerful tool available to marketers for managing email and social media outreach. LinkTracker™ is part of WDA’s mobileDSP™ platform for providing media companies, advertisers and their agencies the full set of technology and tools needed [...]]]></description>
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		<title>WDA&#8217;s AppTracker™ Drives and Tracks App Activations from Web Ads in Real-Time Without Device ID</title>
		<link>http://wda.us/wdas-apptracker-drives-and-tracks-app-activations/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=wdas-apptracker-drives-and-tracks-app-activations</link>
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		<pubDate>Fri, 16 Sep 2011 14:05:41 +0000</pubDate>
		<dc:creator>WDA</dc:creator>
				<category><![CDATA[Press]]></category>

		<guid isPermaLink="false">http://wda.us/?p=1698</guid>
		<description><![CDATA[New York – September 16th, 2011 – WDA (http://wda.us) today announces the general availability of AppTracker™, the most powerful tool available to app publishers for growing and managing their businesses through app marketing. AppTracker™ is part of WDA&#8217;s mobileDSP™ platform for providing advertisers and their agencies the full set of technology and tools needed to [...]]]></description>
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		<title>Who Owns the List?</title>
		<link>http://wda.us/who-owns-the-list/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=who-owns-the-list</link>
		<comments>http://wda.us/who-owns-the-list/#comments</comments>
		<pubDate>Mon, 22 Nov 2010 13:55:15 +0000</pubDate>
		<dc:creator>Brennan Hayden</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://new.wda.us/?p=732</guid>
		<description><![CDATA[When collecting phone numbers for opt-in text campaigns, the question inevitably arises: Who owns the list? The short answer: the owner of the short-code used to collect the opt-ins. The complete answer is much longer, my friends . . . Every few years, we invent new ways to communicate. In my lifetime: newsgroups, chat, sms, [...]]]></description>
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		<title>Listen up Mobile Industry: They’re calling our bluff</title>
		<link>http://wda.us/listen-up-mobile-industry-theyre-calling-our-bluff/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=listen-up-mobile-industry-theyre-calling-our-bluff</link>
		<comments>http://wda.us/listen-up-mobile-industry-theyre-calling-our-bluff/#comments</comments>
		<pubDate>Fri, 18 Jun 2010 13:54:31 +0000</pubDate>
		<dc:creator>Brennan Hayden</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://new.wda.us/?p=730</guid>
		<description><![CDATA[I recently attended the very boisterous and crowded Mobile Marketing Association Forum at the Waldorf Astoria in New York City. Apparently everyone wants into mobile marketing these days. The term MMA, which on most days stands for “Mixed Martial Arts”, and trends around 1800 on twitter, shot to over 7000 on Monday, June 7th, pre-con [...]]]></description>
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		<title>WDA is quite busy these days conquering the world of widgets</title>
		<link>http://wda.us/wda-is-quite-busy-these-days-conquering-the-world-of-widgets/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=wda-is-quite-busy-these-days-conquering-the-world-of-widgets</link>
		<comments>http://wda.us/wda-is-quite-busy-these-days-conquering-the-world-of-widgets/#comments</comments>
		<pubDate>Fri, 21 May 2010 08:52:52 +0000</pubDate>
		<dc:creator>Brennan Hayden</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://new.wda.us/?p=727</guid>
		<description><![CDATA[WDA is quite busy these days conquering the world of widgets, and as usual, we are running full speed ahead in multiple directions. Chaos is our friend, because chaos gives rise to the need for invention. And invention is how we at WDA butter our bread. “Widgets” is one of those delightful subjects that creates [...]]]></description>
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		<title>Apple Giveth, and Apple Taketh Away</title>
		<link>http://wda.us/apple-giveth-and-apple-taketh-away/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=apple-giveth-and-apple-taketh-away</link>
		<comments>http://wda.us/apple-giveth-and-apple-taketh-away/#comments</comments>
		<pubDate>Mon, 19 Apr 2010 08:52:07 +0000</pubDate>
		<dc:creator>Brennan Hayden</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://new.wda.us/?p=725</guid>
		<description><![CDATA[In reading the Flurry of discussion regarding the new iPhone Developer Agreement from Apple, I couldn’t help but get that nagging feeling again that the iPhone is Brew all over again. And I am also wondering why the FTC is all over Google. I mean, the innovation is happening in apps. That’s the innovation that [...]]]></description>
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